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Privacy Policy

How Balance collects, uses, shares, and protects the personal information entrusted to us.

Effective Date
November 6, 2025
Last Updated
November 6, 2025

Welcome to Balance ("we," "us," "our"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you access our website, services, and applications (collectively, the "Services").

By using the Services you agree to the collection and use of information in accordance with this policy. If any part of this policy is unclear, please contact us before continuing.

1. Information We Collect

We may collect one or more of the following categories of information depending on how you use the Balance services.

a) Information you provide directly

  • Account registration data such as your name, email address, and password
  • Optional profile details including a photo, biography, or other information you choose to share
  • Payment or billing information when you purchase premium features
  • Communications like messages, feedback, and support requests

b) Information collected automatically

  • Usage data such as pages visited, time spent, and features used
  • Device and log information including IP address, browser type, operating system, and device identifiers
  • Cookies and similar tracking technologies

c) Information from third-party services

If you sign in with a third-party identity provider such as Google, we may receive the information that provider shares with us (for example, your name and email address).

2. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our services
  • Personalize your experience and surface recommendations
  • Communicate with you about announcements, updates, and support requests
  • Handle billing, payments, and subscription management
  • Analyze usage trends so we understand how people use Balance
  • Comply with legal obligations and enforce our rights

3. Sharing Your Information

We do not sell your personal information. We may share it:

  • With service providers who help us operate the services, including payment processors and hosting providers
  • In connection with a merger, acquisition, or sale of assets (and we will continue to protect your information)
  • When required by law or to protect our rights, property, safety, or that of other users
  • With your consent

4. Google User Data & OAuth Compliance

Because we rely on Google APIs and offer Google sign-in, we follow Google's requirements by ensuring:

  • This Privacy Policy is publicly available, hosted on our verified domain, and linked from our home page and consent screens
  • We disclose what Google user data we access, how we store it, how we use it, and with whom we share it
  • We only use Google user data for the purposes described in this policy

5. Google Calendar Data Access

When you choose to sign in with Google, Balance may request permission to access your Google Calendar through the following OAuth scopes:

  • ./auth/calendar - to read your calendar metadata and event details
  • ./auth/calendar.events - to create, update, or delete events when you choose to schedule through Balance

We request only the minimum access required to provide core functionality. Balance uses your Google Calendar data solely for:

  • Importing and displaying your existing Google Calendar events
  • Allowing you to create, edit, or delete events within Balance and sync them back to Google Calendar
  • Generating scheduling suggestions or time-blocks based on your preferences and activity patterns
  • Keeping your Balance schedule and Google Calendar consistent across platforms

Balance does not use Google Calendar data for advertising, profiling, or any purpose unrelated to calendar syncing and scheduling.

We never sell, rent, or share Google Calendar data with third parties.

Storage & Retention

Calendar event data is stored securely and is used only while your account is active. If you delete your account or disconnect Google Calendar, Balance will delete all stored Google Calendar data associated with your account.

Limited Use Compliance

Balance adheres to the Google API Services User Data Policy, including the Limited Use requirements. We only access, use, store, or share Google user data in compliance with these rules and solely to provide or improve user-facing features within Balance.

6. Data Retention

We retain your personal information only as long as needed to:

  • Deliver the services you requested
  • Comply with legal, accounting, or reporting obligations
  • Resolve disputes and enforce our agreements

When personal data is no longer required, we will securely delete or anonymize it.

7. Your Choices & Rights

Depending on where you live, you may be able to exercise the following rights over your personal information:

  • Access or correct the personal information we hold about you
  • Delete your account or personal data, subject to legal limits
  • Withdraw consent where processing is based on consent
  • Object to certain processing activities, including direct marketing

To submit a request, contact us at ben@balancelifedesign.com.

8. Cookies & Tracking Technologies

We and our service providers use cookies, web beacons, pixel tags, and similar technologies to remember your preferences, understand how you use the services, and improve performance. You may disable cookies in your browser, but some features may not function properly.

9. Security

We employ reasonable administrative, technical, and physical safeguards designed to protect the personal information we collect. However, no system is perfectly secure, so we cannot guarantee the absolute security of information transmitted to us.

10. International Transfers

Your information may be transferred to, stored in, and processed in a country other than your own. By using Balance, you consent to any such transfer consistent with this Privacy Policy.

11. Children

The services are not directed to children under 13. If we learn that we have collected personal information from a child under 13 without verified parental consent, we will delete that information.

12. Changes to This Privacy Policy

We may update this Privacy Policy periodically. When we do, we will revise the "Last Updated" date above and may provide additional notice for material changes. Your continued use of the services signifies acceptance of the updated policy.

13. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact:

  • Email: ben@balancelifedesign.com